线程： 雪佛兰是世界增长最快品牌!

虽然通用汽车全球存在已久，但它缺少一个全球品牌。最后，它似乎已经意识到它需要一个为了有效地竞争。每个其他全球汽车公司，如丰田、 福特、 大众、 享有有用于世界各地的品牌名称。

当五年前驶过东欧我惊讶地看到雪佛兰经销商在每个小镇。当然，他们是通用汽车在 2001 年购买大宇并开始 rebadging 大宇汽车作为雪佛兰之后收到名称更改的前大宇商店。

昨天通用汽车以前丢弃的大宇公司名称。它作为雪佛兰 rebadging 其所有产品和公司现在称为通用汽车韩国。

根据通用汽车雪佛兰被卖了在某个地方在世界每 7。在 2010 年的 4 秒。去年，超过 4。2600 万雪佛兰被卖了在世界各地，目前每四个雪佛兰车辆个就有一个在韩国制造。

Co-顺便说一句，雪佛兰欧洲昨日宣布，赢得了世界房车锦标赛的最后一年的雪佛兰科鲁兹竞赛队新漆计划。而雪佛兰可能不需要很多在美国的推广，它是一个品牌，需要使其在世界舞台上，感受到的存在和没有更好的方法，比做很好的赛车。它第一次通用汽车已经过国际汽联认可世界冠军 — — 肯定雪佛兰未来的好兆头。

谁知道呢，或许，欧宝、 霍顿、 沃克斯豪尔品牌名称会逐渐消失，取而代之的雪佛兰 (和也许凯迪拉克吗?)在未来的几十年里。

Although GM has long had a global presence it has lacked a global brand. Finally, it seems to have realized it needs one in order to compete effectively. Every other global auto company, such as Toyota, Ford and Volkswagen, enjoys having a brand name used worldwide.

When I drove through Eastern Europe five years ago I was amazed to see Chevrolet dealerships in every town. Of course, they were former Daewoo stores that received a name change after GM purchased Daewoo in 2001 and began rebadging Daewoo cars as Chevrolet.

Yesterday GM formerly dropped the Daewoo name. It is rebadging all its products as Chevrolet and the company is now known as GM Korea.

According to GM, a Chevrolet was sold somewhere in the world every 7. 4 seconds in 2010. Last year, more than 4. 26 million Chevrolets were sold around the globe, and currently one out of every four Chevrolet vehicles is manufactured in Korea.

Co-incidentally, yesterday Chevrolet Europe unveiled a new paint scheme for the Chevrolet Cruze race team that won last years WTCC. While Chevrolet might not need much promotion in the US, it is a brand that needs to make its presence felt in the world arena, and there is no better way than doing well in auto racing. It was the first time GM has ever won a FIA-sanctioned world championship – surely a good omen for Chevrolets future.

Who knows, perhaps the Opel, Holden and Vauxhall brand names will gradually disappear to be replaced by Chevrolet (and maybe Cadillac?) in the next few decades.