Nov športni avto je izpolnitev Jaguar's cilj privlačni za mlajše audienceInitial prijavo interesa v novi Jaguar F-vrsta so na isti ravni kot obseg Rover Evoque na enakovredni stopnji, globalno blagovno znamko direktor Adrian Hallmark je pokazala. Od svoje kažejo na Paris motor dokazati v septembru, tipa F je spodbudilo 75.000 ljudi, da stik Jaguar in zaprositi za več informacij o avto. Thats približno enako kot Evoque naravnana, je dejal znak, vendar so s ciljem za manj kot 10 odstotkov obsega Evoques. Znak je dejal, da je še prezgodaj za dokončne pri presojanju vrste F zgodnji uspeh, vendar pogled na obiskov v ftype.com in količine zadetkov na YouTube in lahko vidite svojo veliko. Je priznala, da je zelo malo verjetno, da vsakdo sprašuje za več informacij o F-vrsta je potencialni kupec. Bi jih 13 ali 33, ampak kaj je pomembno je, da niso bili 13-letniki prosi za več informacij o je XJ. So dobili v psihi kupcev in potencialnih kupcev. Vrste F je tako pomembno kot je zdaj, kot temelja za blagovno znamko. New sports car is fulfilling Jaguar's aim of appealing to a younger audienceInitial expressions of interest in the new Jaguar F-type are at the same level as the Range Rover Evoque at an equivalent stage, global brand director Adrian Hallmark has revealed. Since its reveal at the Paris motor show in September, the F-type has prompted 75,000 people to contact Jaguar and ask for more information on the car. Thats roughly the same as the Evoque at this stage, said Hallmark, but were aiming for less than 10 per cent of the Evoques volume. Hallmark said it was too early to be definitive in judging the F-types early success, but look at the visits to ftype.com and the amounts of hits on YouTube and you can see its massive. He conceded that it was highly unlikely everyone asking for more information on the F-type was a potential buyer. They might be 13 or 33, but whats important is that 13-year-olds werent asking for more information on the XJ. Were getting in the psyche of buyers and potential buyers. The F-type is so important as now as a keystone for the brand.
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