寶馬 不是有興趣在入門級豪華轎車市場上競爭,說的高管之一。 根據 寶馬 董事會成員赫伯特 Diess,德國汽車製造商認為,小型轎車中的一個條目已替代高風險和可能蠶食從寶馬大型車的銷售。 寶馬最小的參賽者在美國市場將 2 系列轎跑車,雖然活動旅行車 2 系列將填補這一空缺有成功的賓士 CLA 的競爭對手在市場上,這就是如果它到美國來的但目前,寶馬沒有看到需要有以下 3 系列轎車,認為客戶尋找四個門可以考慮 X1 交叉。 BMW isnt interested in competing in the entry-level luxury sedan market, said one of its executives. According to BMW board member Herbert Diess, the German automaker believes an entry in the small-sedan segment has a high risk of substitution and could cannibalize sales from BMWs larger cars. BMWs smallest entrant in the U. S. market will be the 2 Series coupe, though the Active Tourer 2 Series would fill the void of having a competitor to the successful Mercedes CLA on the marketplace, that is if it comes to the U. S. But currently, BMW doesnt see the need to have a sedan below the 3 Series and believes customers looking for four doors can consider the X1 crossover.