Qoros took up my idea of tweaking the design of the washer bottle. Now the brand might need some help from you with a naming strategy for its new range. Regular readers might remember a blog from a month ago, when I related the tale of Qoros engineers acting instantly on my suggestion that the washer bottle in its new car should be marked with its capacity, making it easier to mix up washer fluid.
I had been in a photographic studio in Munich looking at the three Qoros cars that will be publicly unveiled at the Geneva show next week. The bonnet of the saloon had been lifted and, surrounded by Qoros bosses, the thought that had been in the back of my mind came to the front. As soon as I made the suggestion, Daniel Backman, Qoross director of product strategy, made a call to his engineers asking them to modify the washer bottle design.
This morning I received this grainy camera phone shot of the new part from Qoross chief designer, Gert Hildebrand. It seems quite extravagantly engineered. Theres a new plastic ring around the opening which shows the capacity (a generous 5. 2-litres) and an ice symbol which seems to suggest the mix should be 1/3 washer fluid.
The cap is also now a captive part (the lid on the prototype flew off into the engine bay when I flicked it open) and the neck is now also braced against part of the engine bay structure. All in all, Qoros seems to have spent some time and money on upgrading the whole assembly.
Its not often that manufacturers jump when a journalist shouts. Indeed, in 20 years of doing this job, I can recall two other suggestions making production. One was the chrome badging on the European Chrysler Neon (US cars had squashy plastic lettering) and my complaints last summer about the ride of Skoda Favorit also had a positive effect, I hear.
Attachment 5385
Anyway, now its your turn. Qoros has potentially got another, rather more serious, problem. After the company revealed that its new saloon was going to be badged GQ3, Audi got legal in at least three different countries and are trying to stop Qoros using this badging logic. So, Ill throw it open to the Autocar bloggerati.
Qoros are launching a saloon, estate and Crossover hatchback now and an SUV later. All are around the 4. 6m long and the 3 in GQ3 is intended to indicate that the cars are around the same size as a 3-series. A larger, Passat-size, car is also possible.
So, I d like to hear suggestions for a naming system for Qoros, should Audi succeed in its court battle. Take into account a future hybrid versions of all the models and the possibility of a sporting model. And you cant tread on the nomenclature of existing car makers. Oh, and proper names are nearly impossible because theyve all been trademarked. My washer bottle experience shows that Qoros are open to good ideas, so you might even find your idea adopted. . .
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