執行緒： 攻陷斯柯達是不可阻擋的任何語言

競爭對手陸虎和沃爾沃斯柯達的謙遜的野心，當大眾接手。這些天的捷克品牌是全球成功 storyA 幾個星期前我還在看揭幕全新斯柯達明銳的冰皮月餅 （和-8 c） 捷克共和國和，第二天，示例新車的兩個版本。
斯柯達大眾集團已成為一個巨大的成功。大眾第一次金融股份時，公司依託菲富麗，無趣的四方盒子、 Bertone 樣式的兩廂車很粗俗和欠發達，令如何鐵幕背後國家未能跟上西歐的示例。其便宜和基本的耐久性，然而，意味著 Favorit 未出售中西部地區的某些數位。
之後，蘇聯解體，大眾在席捲和 1990 年 12 月購入斯柯達的股權。婉兒，Favorit 的更新版本後不久開始工作。1993 年第一斯柯達歐雅，即基於高爾夫 4，已經開始工作，但很少有人會伸出了斯柯達品牌相當於很多在西歐帶來多大希望。
在 1995年的揭幕儀式在布拉格明銳，公司宣佈明銳將 ' 與流浪者和沃爾沃競爭。難以置信的是，斯柯達低估了它的情況。火星車不見了十年後，今天，斯柯達銷量沃爾沃領先由至少 2:1 的一個因素。
最新資料顯示，斯柯達售出 873,000 輛汽車之間 1 月和去年同期賣了 11 月底，817,000 單位增長 7%。2012 年的銷售額是 4。跨首 11 個月的 3%，在西歐 (包括 15%在德國和英國卓越的占 30%。中國前 11 個月，7%跳了 226,000 汽車。奧克塔維婭仍然是公司最大賣方，轉移大約 400000 台就全球而言，只是不少於兩次的法比亞微型車作出數量。
共約 930,000 銷售預計在 2012年，斯柯達是好去的路上打 1。2018 5 萬台。事實上，它很可能擊中了斯柯達快速加大以及進入其步幅的歐洲的 Citigo 為早，尤其是與新的生產目標。
新明銳，現在滾落在 Mlada 浦利生產線，將于 2013 年向斯柯達添加強大的動力。只怪 Roomster 處於急劇執行陳列室。其更換將添加到斯柯達銷售的另一個重大推動。
斯柯達的一名職員告訴我歐雅只是全球十大最暢銷的汽車在世界之外，新的模型應該最後進入大聯盟。如果你告訴我，17 年前，在那天晚上在布拉格，Id 會有自信地宣佈你吠叫瘋了。

Skoda's modest ambition when Volkswagen took it over was to rival Rover and Volvo. These days the Czech brand is a global success storyA couple of weeks ago I was in a snowy (and -8c) Czech Republic to see the unveiling of the all-new Skoda Octavia and, on the following day, sample a two versions of the new car.
Skoda has developed into a huge success for the VW Group. When VW first took a financial stake, the company was relying on the Favorit, a boxy, Bertone-styled hatchback which was pretty crude and underdeveloped, an example of how the countries behind the Iron Curtain had failed to keep up with Western Europe. Its cheapness and basic ruggedness, however, meant that the Favorit did sell in some numbers in the West.
After the collapse of the Soviet Union, VW swept in and bought a stake in Skoda in December 1990. Work started soon after on the Felicia, an updated version of the Favorit. By 1993 work had started on the first Skoda Octavia, which was to be based on the Golf 4, but few would have held out much hope for the Skoda brand to amount to much in Western Europe.
At the 1995 unveiling of the Octavia in Prague, the company declared the Octavia would 'compete with Rover and Volvo. Incredibly, Skoda underestimated its situation. Rover had disappeared ten years later and, today, Skoda is outselling Volvo by a factor of at least 2:1.
According to the latest figures, Skoda sold 873,000 cars between January and the end of November, up 7 per cent on the 817,000 units sold over the same period last year. 2012 sales are up 4. 3 per cent across the first 11 months in Western Europe (including up 15 per cent in Germany and a remarkable 30 per cent in the UK. China took 226,000 cars in the first 11 months, a seven per cent jump. The Octavia remains the companys biggest seller, shifting around 400,000 units globally, just less than twice the number of Fabia superminis made.
With a total of around 930,000 sales pencilled in for 2012, Skoda is well on its way to hitting 1. 5m units by 2018. Indeed, it could well hit that target early, especially with production of the new Skoda Rapid ramping up and the Europe-only Citigo getting into its stride.
The new Octavia, which is now rolling off the production line at Mlada Boleslav, will add a huge impetus to Skoda in 2013. Only the oddball Roomster is dramatically under-performing in the showroom. Its replacement will add another significant boost to Skoda sales.
One Skoda staffer told me that the Octavia was only just outside the global top-ten best selling cars in the world and that the new model should finally get into the big league. If you have told me that 17 years ago on that evening in Prague, Id would have confidently declared you barking mad.