Iħjut 2011 Chicago Auto show – Media soċjali ġġib 2012 Audi TT RS lejn l-Istati Uniti

Il-jum ta ' qabel il-show Auto ta ' Chicago jiftaħ il-bibien tiegħu għall-pubbliku ġenerali il-midja li tkun qed tiġi attendenza ġiet magħquda minn – għaliex trid frażi aħjar – fannijiet tal-midja soċjali. Il-kumpaniji awtomatiċi skoprew il-qawwa tas-siti tal-midja soċjali, bħal Facebook u Twitter, bħala mezz b ' saħħtu li jkollu komunikazzjoni bidirezzjonali ma ' klijenti attwali u futuri. L-organizzaturi tal-ispettaklu ħeġġew lill-kumpaniji tal-karozzi biex jistiednu fannijiet magħżula biex jiksbu quċċata bikrija tal-karozzi fl-ispettaklu.

Audi hija eżempju ta ' kumpanija li qed tpoġġi l-midja soċjali għal użu kbir. L-a ħħar l-Audi tas-sajf talab lin-nies fuq il-Pa ġna ta ' Facebook tiegħu biex jagħmlu petizzjoni jekk riedu li l-kumpanija timporta t-TT RS. Fi żmien sitt ġimgħat 10,000 persuna kienu vvutaw Iva u Audi kien konvint li kien ikun utli li wieħed jimporta.

Bħala riżultat ta ' dan, l-Audi stiednet lill-partitarji ta ' Facebook li ffirmaw il-petizzjoni u jgħixu ħdejn Chicago għal ikla ta ' pizza llum peress li l-2012 TT RS huma murija fl-Istati Uniti għall-ewwel darba. Il-mistednin se jkollhom ukoll iċ-ċans li chat mal-ippjantar tal-prodott TT RS. Audi jgħid li huwa mod tajjeb ħafna biex il-fannijiet ta ' Facebook tiegħu jitqiesu bħala parti mit-tim.

Barra minn hekk l-ewwel 100 nies li jiffirmaw fuq il-postijiet ta ' FourSquare jew Facebook fuq il-qag [ta ' l-Audi matul kull jum tal-ispettaklu se jingħataw kopja tal-kalendarju ta ' l-Audis awmentata 2011.

Nota ta ' tfakkir – l-2012 Audi TT RS għandha 2. 5-liter turboiċċarġjata 5-ċilindru li jipproduċi 340 bhp. Saħansitra aktar sinifikanti t-TT RS se jiġu offruti biss fl-Istati Uniti b ' Manwal b ' veloċità ta ' 6. Fi swiċċ, l-uni ċi Ewropej li jistgħu jagħżlu VERŻJONI tad-DSG. L-ipprezzar tal-karozza tal-isports ta ' malajr żgħira AWD għadu ma ġiex iffinalizzat.

The day before the Chicago Auto Show opens its doors to the general public the media in attendance has been joined by – for want of a better phrase – social media fans. Auto companies have discovered the power of social media sites, such as Facebook and Twitter, as a powerful means of having a two-way communication with current and future customers. The show organizers encouraged auto companies to invite selected fans to get an early peak of cars at the show.

Audi is an example of a company that is putting social media to great use. Last summer Audi USA asked people on its Facebook page to petition if they wanted the company to import the TT RS. Within six weeks 10,000 people had voted yes and Audi was convinced it would be worthwhile importing.

As a thank you gesture, Audi invited its Facebook fans who signed the petition and live near Chicago to a Pizza lunch today as the 2012 TT RS is shown in the US for the first time. Guests will also get a chance to chat with the TT RS product planner. Audi says it is a great way for its Facebook fans to be considered part of the team.

In addition the first 100 people who sign in on FourSquare or Facebook Places on the Audi stand during each day of the show will be given a copy of Audis augmented reality 2011 calendar.

A reminder – the 2012 Audi TT RS has a 2. 5-liter turbocharged 5-cylinder producing 340 bhp. Even more significant the TT RS will only be offered in the US with a 6-speed manual. In a switch, its only Europeans who can opt for a DSG version. Pricing of the fast small AWD sports car has not yet been finalized.