The city authorities continue to struggle with advertising, which flooded the city, and at the same time concerned about road safety. According to Vladimir Chernikov, head of the Department of media and advertising, advertising banners above the roadway not only violates the architectural appearance of the city, but also adversely affects the safety of drivers who are distracted by bright posters and can get into an accident. At the Mayor promised that in a short time the amount of advertising on the streets of the city will be at least 20 percent less than now. In addition, officials said that advertising banners on the roads are not placed in any European country. And for pedestrians can be dangerous as electric cars and hybrids.