This text was not translated, because it is originally in English High demand for Super Duty truck prompts $80 Million investment in Kentucky Truck Plant. Truck sales have been a bright spot for many manufacturers over the last few years, and especially important for Ford, where full-size trucks are estimated to account for as much as 90 percent of company profits. Although the half-ton 2015 F-150 has been stealing the spotlight lately for its revolutionary aluminum body and new powertrains, its big brother Super Duty remains a critical component of Ford's overall truck strategy, and demand is as strong as ever for the heavier-duty models. To help meet demand, Ford is investing $80 million in its Kentucky Truck plant in Louisville.