KBB 品牌形象优胜者

[Road&Track]

凯利蓝皮书，迷幻药的新的和使用车定价为消费者和经销商、 供应商每年给出的品牌形象和 — — 辊鼓 — — 2011 年品牌形象奖得奖者是： 奖

2011 最佳价值品牌： 本田

2011 最关爱家庭的品牌： 丰田

2011 最坚固耐用的卡车品牌： 福特

2011 最佳外观设计品牌 — — 非豪华： 福特

2011 最佳外观设计品牌 — — 豪华: 凯迪拉克

2011 最佳室内设计品牌： 凯迪拉克

2011 年最佳安慰品牌： 凯迪拉克

2011 最佳性能品牌: 宝马

2011 最酷品牌: 宝马

2011 最佳信誉品牌： 梅赛德斯-奔驰

KBB 说颁奖中 10 个类别，顶级品牌都基于从凯利蓝皮书市场智能品牌手表，消费者汽车感知数据在线品牌形象跟踪研究，挖掘到 12000 多位中市场新车购物者每年访问过的网站。

不用说，凯迪拉克已经吹嘘争取更多的奖，比任何其他品牌。它甚至转载发布的 KBB 报价︰ 在我们看来，凯迪拉克 CTS 值得至少 75%的信用获得此奖 （最佳外观设计品牌 — — 豪华），编辑凯利蓝皮书 》 说，在一份声明，宣布获奖名单。 是的大，坏凯雷德是无法忽视和 SRX 交叉是凯迪拉克当前的设计理念，很好解释但 CTS 轿车是把凯迪拉克设计在地图上的那辆车。



你觉得怎么样？你参加过调查吗？凯迪拉克能值得这些荣誉?福特不会产生的最坚固耐用的卡车和有最佳外观设计吗？

Every year Kelley Blue Book, the purveyor of new and used car pricing for consumers and dealers, gives awards for brand image and – roll the drums – the 2011 Brand Image Award winners are:

2011 Best Value Brand: Honda

2011 Most Family-Friendly Brand: Toyota

2011 Most Rugged Truck Brand: Ford

2011 Best Exterior Design Brand – Non-Luxury: Ford

2011 Best Exterior Design Brand – Luxury: Cadillac

2011 Best Interior Design Brand: Cadillac

2011 Best Comfort Brand: Cadillac

2011 Best Performance Brand: BMW

2011 Coolest Brand: BMW

2011 Best Prestige Brand: Mercedes-Benz

KBB says the awards, presented to the top brands in 10 categories, are based on consumer automotive perception data from Kelley Blue Book Market Intelligences Brand Watch, which is an online brand perception tracking study tapping into 12,000+ in-market new-vehicle shoppers annually who have visited the website.

Needless to say, Cadillac is already bragging about garnering more awards than any other brand. It even reprinted a quote issued by KBB: In our opinion, the Cadillac CTS deserves at least 75 percent of the credit in securing this award (Best Exterior Design Brand – Luxury), the editors of Kelley Blue Books said in a statement announcing the winners. Yes, the big, bad Escalade is impossible to ignore and the SRX crossover is a nice interpretation of Cadillacs current design ethos, but the CTS Sedan is the car that put Cadillac on the design map.



What do you think? Did you participate in the survey? Does Cadillac deserve these accolades? Does Ford produce the most rugged trucks and have the best exterior designs?