Thread: Avtomobilov, pripravljen odzvati na Super Bowl oglas odgovor med igro

Saj lahko stane do $10 milijonov za proizvodnjo Super Bowl reklami in kupiti oglas čas, večina avtomobilov javnost Dražljivke v dneh in tednih pred tekmo, intenzivno spremljanje gledalec odgovor med igro in nato nadaljevati spodbujanje zatem. V ad-govorijo, postopek se imenuje "realnem času" marketing in je zdaj obravnavati kot bistveni del trženja Super Bowl.

Since it can cost up to $10 million to produce a Super Bowl commercial and buy the ad time, most automakers release teasers in the days and weeks before the game, intensely monitor viewer responses during the game and then continue the promotion afterward. In ad-speak, the practice is called 'real-time' marketing, and it is now viewed as an essential part of Super Bowl marketing.