Jaguar's globaalne boss vihjeid, et beebi saloon näidatakse võtma eelisõigus tulevased crossoverA väiksema sedaan konkurendiks BMW 3-seeria on suurem prioriteet Jaguar kui arendada crossover, globaalne Bränd direktor Adrian Hallmark on vihjanud. Kuigi Maastur turg kasvab saloon turg on ikka kaks korda suurem, eriti USAs, ütles Hallmark. On crossover teeks rohkem müra meile kui sedaan, aga meil juba maasturid firma ja me ei lisa, et kiirustada. Te võiks teha sama palju kasumit linna sedaan kui Maastur, kuid ei oota Audi stop muutes A4 meeldib. Hallmark märkis ka meeldib BMW, Audi ja Mercedes oli valmistatud laiendamine kaebus ja tasuvust oma polüesterstaapelkiu salongis line-ups kupee, Kabriolett ja estate variante, samuti erinevaid jõuallikaid edukas strateegia. Sa pead olema paindlik, et segmendis, lisas ta. Jaguar's global boss hints that baby saloon will take priority over upcoming crossoverA smaller saloon to rival the BMW 3-series is a bigger priority at Jaguar than developing a crossover, global brand director Adrian Hallmark has hinted. Even though the SUV market is growing, the saloon market is still twice the size, especially in the US, said Hallmark. A crossover would make more noise for us than a saloon, but we already have SUVs in the company and we're not in a rush to add to that. You might not make as much profit on a saloon than an SUV, but you don't expect the likes of Audi stop making the A4. Hallmark also pointed out the successful strategy the likes of BMW, Audi and Mercedes had made of expanding the appeal and profitability of their staple saloon line-ups with coupe, cabriolet and estate variants, as well as a wide range of powertrains. You have got to be flexible in that segment, he added.
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